Prototype /  Last Minute Game Changers

When is it too late to come up with a great idea?

Sometimes, the best ideas come when you’re out of time. We uncover the “throwaway” ideas, the wild afterthoughts, and the last-minute pivots that made history and changed the world.

PROTOTYPE EPISODE: THE TEXT MILLENNIUM

Can you imagine where your life would be without text messaging? No? We can’t either. In this podcast, we’re looking at the dramatic history of SMS, better known as text messaging and how it brought the whole world together. From its humble beginnings as a quick way for mobile engineers to communicate to a present-day cultural phenomenon. You’ll hear from:

Special guests:

• Matt Locke
• Kaydine Biscette
• Hugh Garry
• Emma Greengrass
• Nieema Hassan

Even though it almost didn’t happen, SMS changed the game. Remember, sometimes, the best ideas come when you’re out of time.

Available for licensing or commission

Listen to the prototype below