Public Media Stack


What’s the background?

The 2018 Institute for Non-Profit News Index showed that their members spent only 6% on tech investment, compared to 67% on editorial. When public media projects have so few resources to spend on tech research, strategy and investment, it’s hard to find the alternative technologies that are already out there. This is why we created the Public Media Stack in 2020.

What did we do?

Working with experts in public media and technology from around the globe, we researched over 100 software products throughout the public media workflow: from collaboration and editing, through distribution and measurement, to archiving and storage. For each product, we gathered data about the pricing models, data collection policies, ownership structures, technical stability, and much more. The project, funded by Luminate, was launched with a webinar hosted by Emily Bell, Director of the Tow Center for Journalism at Columbia University, and seven case studies with journalism-related organisations across the world.