At Storythings, we work with clients who want impactful thought leadership that drives engagement with their target audiences. We do this through building long-term content formats, publications and platforms; not one-off campaigns. A one-off campaign might drive a spike of attention, but long-term formats drive real change and impact.
Here are some examples of our work that have delivered impact and engagement for our clients:
Thought leadership will make you more credible and trustworthy, set you apart from others, and lead to growth. Our experience tells us it is the most powerful tool in your box.
We use data to determine what your target audience are engaging with and our bespoke tool to develop content ideas and formats that capture then hold attention. Using this process we’ve generated tens of millions of views for our clients. Thought leadership comes in many forms including:
Over 4 years of themed monthly editions, we built a loyal audience of over 50,000 subscribers, with millions of article reads
The ReThink Quarterly puts a human face on the often overlooked topic of payroll, changing attitudes to payroll both inside and outside the sector.
Experian’s global consumer product team does great work in Asia and Latin America, and wanted to showcase real stories of people there to help them embed more into those markets.
We created two publications that have helped Rockefeller Foundation reignite connections with the attendees and communities forged at the Bellagio Center
Three comic strips set in the near future, where technological and social infrastructures go beyond the edges of what is already widely accepted as being possible.