Give voice to the people facing barriers to accessing credit. Different countries and cultures put people at the lowest rungs of the ladder in unique and difficult situations – showcase their predicaments using documentary film, photography and editorial journalism.
One smart thing
We used local filmmaking and journalistic talent in countries like India, Brazil and Colombia to find the stories that needed to be told. In Colombia and Brazil, we partnered with the UNHCR to tell some of these stories, which gave them an even wider audience.
Over 10 million engagements across Facebook, YouTube, Twitter and LinkedIn.